About this course
When someone says 'design', what do you picture?
Most people probably imagine a sharply dressed person in glasses, sketching out some futuristic gadget.
But the real story is bigger than that. Design isn't only about physical things you can hold.
It's everywhere, including the services you use every day, like Uber, Twitter, Google Maps, and your banking app.
Once you see it that way, design becomes a practical way to drive innovation.
It helps you shape new products and services that tackle real customer problems.
And when you solve problems well, you create value.
So what does it actually take to become a good designer?
A lot of it comes down to learning how designers think, and getting familiar with the steps, methods, and tools they use.
That's exactly what this Design Thinking course is set up to do.
You'll be introduced to the Double Diamond approach, a straightforward way to design almost anything.
And throughout the course, you'll see why it's so important to keep the people you're designing for at the very centre of your decisions.
Who is this for?
If you're building a new product or launching a new service, this is for you. No formal design background needed, honestly.
By the end, you'll have a smarter way to think about creating services and product ideas that feel useful, make sense to customers, and are genuinely enjoyable to use.
Learning with 42courses
We developed this course with experienced people from the advertising and marketing world, and it's designed to highlight why storytelling matters and how it sits at the core of successful brands.
You'll learn from videos featuring key contributors, plus real examples from Lion-winning work. The goal is simple: understand the basics of strong storytelling and pick up practical techniques you can use right away.
The learning experience is built for modern, creative study. You'll move through short, bite-sized lessons at your own pace, with a quick quiz at the end of each one to check your understanding. As you go, you'll collect points and badges so you can track your progress against other learners.
What level of learning is this?
- Each 42courses course is designed to cover the fundamentals, so you'll finish with a clear grasp of the topic and the key methods, models, and best practice you need.
- You'll be reviewed by real tutors during the course. If you get stuck, they'll nudge you in the right direction.
How long does it take to complete a course?
- Expect about 7-9 hours in total. There are no strict time limits, and every course is broken into short, bite-sized lessons.
- It's on-demand, so you can start and stop whenever you want. No more waiting for feedback on coursework.
